ZITICITY logo was an original trademark and a memorable symbol for fast deliveries since 2018. It was visible on our vehicles, courier clothing, social media, marketing assets, and partner online stores.
However, the letter “Z” has been used as a marking on Russian military vehicles taking part in the invasion of Ukraine and is a prominent symbol among supporters of this war. And by an unfortunate coincidence, our original logo was too reminiscent of this symbol.
Hence, we felt the moral obligation to move on and upgrade our visual identity. The identity that represents the future of ZITICITY. The new logo is a symbol of our both original and new value propositions:
1. Speed - being fast was always part of our DNA. We deliver over 95% of all parcels on the same evening.
2. Sustainability - we double down on electric transportation. Currently, our electric vehicles make up 25% of our fleet and this share will grow to over 75% in 2023.
3. Parcel lockers - we have done home-only deliveries since 2018. From now on we offer fast deliveries to both home and parcel lockers.
We are on a mission to build a sustainable future of e-commerce logistics. Join us now as a team member, logistics partner or a customer to reduce global emissions as fast as we can.